Evenings by Allure was one of our top selling lines this year for Dress Therapy, and this year-round collection has us going gaga again for it’s Fall 2010 collection! The perfect grouping of styles that flatter any woman from any 14 to age 70, this is a collection for the real sophisticated woman in all of us. From deep blues to emerald greens and lots and lots of rich blacks, we can’t wait to get these dresses up on the site this week and ready for your to purchase!

Hey ladies! We know there has been alot of confusion regarding shipping and what our policies are. Rather than worry about when your dress is coming in, we have 7 different shipping types that will make your selection as easy as pie! Check out the methods below, and select which one will be best for you. Remember: it’s super important to order early, and don’t hesistate to call and check on any style before you place your order. We hope this helps!

XOXO,
Dress Therapy

Drop Ship (3-7 business days): $35
International Shipping (Worldwide flat rate, 5-10 business days): $120
Non-Domestic Shipping (Alaska, Canada, Hawaii, etc.): $60
UPS / FedEx Ground (5-7 business days): $10
US 2-nd Day Air: $40
US Next Day Air: $80
USPS Priority Mail (7-10 business days): $8, or free with any purchase over $200!

To review all of our policies, go here: http://www.dresstherapy.com/need-therapy/policies/

* Please note that all shipping days refer to the time it takes to ship from DressTherapy to you.  More time may be needed if we are Special ordering directly from the manufacuter.

*All ship dates are approximate and are based off estimates from the manufacturers. Ship Dates are subject to change.

USPS – (7-10 Business Days)  United States Postal Service Priority Mail,  this should be your shipping method if you need your items shipped to a PO Box.

UPS/FedEx Ground – (5 – 7 Business Days) Standard ground shipping.

Drop Shipping – (3 – 7 Business Days) BEST OPTION when dress in not in stock. Direct shipping allows the products to be shipped to you directly from the manufacturer and eliminates the products having to be shipped to Dress Therapy before being shipped to you.

Manufacturers that DO NOT Drop Ship:  Mori Lee &  Flirt

US 2 Day Air – (2-3 Business Days)  Dress Therapy reserves the right to choose to 2 Day air the dress from the manufacturer to Dress Therapy (if they do not drop ship) or from Dress Therapy to you.  We will use the 2 Day shipping in either way that will allow the dress to be processed and shipped out in the fastest way to you.

US Next Day Air - (1-2 Business Days)   UPS or FedEx, you must allow atleast one day for processing of your order.  Being that many of our dresses are special ordered, we can not always guarantee that your dress will arrive exactly the next day.  Please contact customer service if you have questions regarding Next Day shipping options.

Non-Domestic Shipping- (5-10 business days ) refers to orders placed from Hawaii, Alaska, Canada, Mexico, Alaska and US Virgin Islands.  All international order are subject to duties and taxes.  Custom and import charges rarely apply howver they are not included in our shipping charges.

International Orders:  (5-10 business days) All international shipments are subject to duties and taxes.  Custom and import charges rarely apply however they are not included in our shipping charges.

*TAXES: Applicable taxes for local residents will be added to your total, SC and GA will have to pay sales tax.

Please order carefully:  All sales on Formal Wear are Final!

Hey ladies! As there isn’t much happening in the world of formal wear fashion today, I wanted to switch gears a little bit on the blog. Since we normally focus on Prom, Prom, and more Prom, today we are going to talk about our fabulous cocktail dresses. Although we pride ourselves on having the widest selection of designer prom dresses out there, it’s not even close to all we offer! Cocktail dresses are a much needed, staple item in every woman’s wardrobe. From dinner dates to drinks with the girls and work related functions, you should at least have 5 versatile dresses in your wardrobe that can work for any occasion or last minute party you are invited to. Sorority girls, listen up as well – these dresses are great for the many functions and date weekends you will attend, and serve you well after college. To help you out, I’m going to show you 5 dress styles that you should have in your wardrobe!! Click on the photo to shop the style.

1. A Little Black Dress. Every girl knows that this is the most important wardrobe staple, like, ever!! Most definitely deserves the #1 spot on this list. The dress shown below, Jovani 14102, is a great look because it’s unique and dressy without being too over the top.

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2. Maxi Dress. The perfect solution to any wardrobe crisis! Perfect for a dressy night out with fun jewelry or just a fun lunch with the girls. The dress shown below is a beautiful print gown by GiGi for La Femme, style 15055.

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3. Ultra Sexy Dress.  The perfect dress for a fun night out with that special someone, or even just a girls night out look. Dress it up for a New Years Eve party or your birthday!! The dress shown below is Sherri Hill 2226.

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4. Meet the Parents Dress. This is the dress that you could meet your boyfriends parents in or just have a nice dinner out with your grandparents. Reserved and classic all the way! This style is Hannah S 27540 – we just love the front pockets!

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5. Safety Dress: This dress is a great alternate dress. You can pretty much be safe with it anywhere – out to dinner, meeting the parents, shopping during the day, or a work event, and it is easy to dress up or dress down. You know when you slip this dress on you won’t go wrong! This is Jovani 15262.

With all the crazy new colors popping up this Spring, it’s important to remember that a classic dress never goes out of style. As I have blogged about before, black and white is always classic, always in vogue. Although you can always find a great look that fits into that category, this time around, the trend is reincarnated into textures! Beading, ruching, sheer fabrics and all of the above have found their way to black and white fashions lately. Check out these celebs and their fab black and white textural styles….

Shop Celebrity Dresses here!

In this economy, it’s hard to justify a splurge spending on something wild and ultra trendy that will go out of style in a season or two. Our quick fix? Invest in something that is going to last – great fabrics and feminine touches are two things that will never go out of style. We’ve got so many different looks at Dress Therapy for you, so check out some of the styles below that go hand in hand with this blossoming trend! Sherri Hill, the queen of classy, vintage, and feminine prom dresses, has really focused on this trend through out her 2010 collection.  Snatch one up and get that instant touch of class you desire at your prom, formal event, or evening out with the girls! As always, click on the photo or on the link below to shop your style!!

Sherri Hill 3402

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Sherri Hill 2264

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Sherri Hill 1221

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Sherri Hill 1200

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Happy New Year! Speaking of those compilation lists that come at the end of every year, here’s a new one that was just released – InStyles 100 Best Dresses of The Decade! Click on the link to check out this decades most beautiful dresses. Some we agree with, others are a bit suprising (Who thought that J.Lo’s 2000 jungle gown would have made the cut? yuck!) Either way, browse the gowns and don’t forget about the prom season starter special we have going on right now – send in a picture of your favorite celebrity look to info@dresstherapy.com and we will help you get the same look, for less!

Sharon Graubard, a senior executive with Stylesight, a trend forecasting firm in New York, has been quoted as saying “Women now want to project a more powerful sexuality, not a damsel in distress.” This statement perfectly highlights one of this seasons hottest trends – letting go of the sweet, soft side that we all have and channeling our inner strength. In these harsh economic times, women are turning to dark colors, sharp angles, and hard silhouettes – and thats all over the formal wear spectrum with the 2010 collections at Dress Therapy. Check out some of our baddest bad girl styles below, and click on the photo to shop the style. From Jovani to La Femme and on through Sherri Hill, we have the hottest styles at the best prices!

Hey ladies! Just because the cool weather has set in doesn’t mean you have to pack up all your summer clothes and jersey dresses. At Dress Therapy, we want you to make the most out of your wardrobe by stretching it as far as it can go, and using accessories to brighten things up and create a whole new look for winter. Check out these easy steps below that can help you transform your spring or summer look into a great outfit that will keep you looking trendy and feeling warm!

1. Take a short dress out of your closet and slip it on (We’re going to use Sherri Hill 2220 for our example). Something slightly form-fitting that will stay close to your body and keep it warm, while still showing off your figure. Don’t be afraid to use bright colors: they pop out in the winter and show some personality against the black and browns that many people turn to when the weather gets cold!

2. Slip on some black leggings underneath for a day look, or a sheer black hose for a dressier night look. Textured tights are totally in this season, so shop around for some – when paired with the right dress it can really add dimension to your look!

3. Throw on a boyfriend cardigan. These long knit sweaters aren’t going out of style anytime soon, so grab one out of your closet and leave it unbuttoned. Cinch it in at your natural waist with a skinny belt – black, if you want to go natural, or a silver or gold to spice up the look for the holidays.

4. Boots! Boots are going to be all the rage this season, so depending on the style you want to go for, pair your look with knee high boots, a cute high-heeled ankle bootie, or if you want to go more traditional, a pair of plain suede pumps looks fantastic as well. (If you want to go for a day-time look, bright flats or flat ankle boots work great!)

5. Accessorize! Throw on a cute hat and a warm scarf; a clutch purse for the night look or messenger bag for day. Add some bangle bracelets, a cute pair of earrings or other statement piece of jewelry, and you are ready to rock this summer-to-winter look!

We hope you’re ready for the jaw-dropping preview of Sherri Hill’s 2010 Prom and formal wear collection. With every bit of glamour you expect from this industry benchmark setter, this collection of designs is unmatched its comprehensiveness; there is a design for every one of your fashion moods:

Short & Sultry

Imagine all the impact of a long gown packed into a shorter, slinkier design. More so than ever before this year’s Prom collection contains cocktail length creations that are sure to be coveted for their meticulous eye for styling. There are designs that play on the classic little black dress; delicate lace, tailored two piece constructions, and timeless color opposites that pop against one another. Purposeful metallic detailing compliments the crafted fit of some, with each dart and curve hugging line accentuated in fine beadwork, sequin, and crystals.

Flirty Frills

A best selling design without question, Sherri Hill returns with her youthful fit-and-flare cocktail length design. Strapless necklines with sweetheart constructions fall to fitted bodices and full skirts. These styles undoubtedly will become scarce, chosen for their whimsical bows, waist sashes, brooch highlights, crocheted lace overlays, and sequin studded bodices. The icing on these delicious designs is the signature full tulle skirts; meticulously layered and finished with a curly hemline. These designs allow for the princess feel of a full ball gown with the ease of a day dress.

Extra, extra, Bead all about it

Matched only by its indulgent fabrics, the 2010 Prom collection is a great example of how more can truly be more. For stunning impact, heavily sequined and beaded designs are included to balance out the subtly simple frocks. Drawing inspiration from nature and the rich beautiful hues that she provides, tones are paired in complimenting schemes. The undeniable iridescence and majesty of a dragonfly is the layout for one dress. Every aspect of the overall styling is considered in these looks: classic silhouettes balance with the complexity of the beadwork.

All in the Details

Keep your eye honed on each design’s finishing: each creation has little surprises and touches that aren’t done justice in their photos. You can harness your inner wild child with a pattern drawn from nature’s palette. Vibrant tiger prints contrast a pairing with wispy feathers and fish scales serve as a delicate pattern that finishes in a scalloped hemline. Belted waistlines, asymmetrical necklines, and skirts lined in a contrasting color compose the very touches on this collection that will endear you.

Classic Hollywood

Always a popular choice among many high level beauty competitions, Sherri Hill has again delivered designs that draw on iconic fashion history with modern finishing. Form flattering mermaid gowns exude grace, leading with hourglass lines and leaving with elegant sweep trains. One-shoulder designs draw on red carpet standards of drama with opulent fabrics and bold prints.

No matter what this Fall season brings for you look to Sherri Hill for dramatic full-length gowns, curve hugging sheaths, and flirty cocktail lengths creations; perfect for every occasion.

We’ve said it once, and we’ll say it again: Sherri Hill 1002 is our best selling prom dress of last prom season, and is slated to be the hottest dress for 2010 as well! Available in an incredible variety of colors, this style is the sexiest prom dress of all time! Check out some of the photos below. Available in Black, Black/Fuchsia, Black/Red, Fuchsia, Lilac, and a ton of others colors!