We hope you’re ready for the jaw-dropping preview of Sherri Hill’s 2010 Prom and formal wear collection. With every bit of glamour you expect from this industry benchmark setter, this collection of designs is unmatched its comprehensiveness; there is a design for every one of your fashion moods:

Short & Sultry

Imagine all the impact of a long gown packed into a shorter, slinkier design. More so than ever before this year’s Prom collection contains cocktail length creations that are sure to be coveted for their meticulous eye for styling. There are designs that play on the classic little black dress; delicate lace, tailored two piece constructions, and timeless color opposites that pop against one another. Purposeful metallic detailing compliments the crafted fit of some, with each dart and curve hugging line accentuated in fine beadwork, sequin, and crystals.

Flirty Frills

A best selling design without question, Sherri Hill returns with her youthful fit-and-flare cocktail length design. Strapless necklines with sweetheart constructions fall to fitted bodices and full skirts. These styles undoubtedly will become scarce, chosen for their whimsical bows, waist sashes, brooch highlights, crocheted lace overlays, and sequin studded bodices. The icing on these delicious designs is the signature full tulle skirts; meticulously layered and finished with a curly hemline. These designs allow for the princess feel of a full ball gown with the ease of a day dress.

Extra, extra, Bead all about it

Matched only by its indulgent fabrics, the 2010 Prom collection is a great example of how more can truly be more. For stunning impact, heavily sequined and beaded designs are included to balance out the subtly simple frocks. Drawing inspiration from nature and the rich beautiful hues that she provides, tones are paired in complimenting schemes. The undeniable iridescence and majesty of a dragonfly is the layout for one dress. Every aspect of the overall styling is considered in these looks: classic silhouettes balance with the complexity of the beadwork.

All in the Details

Keep your eye honed on each design’s finishing: each creation has little surprises and touches that aren’t done justice in their photos. You can harness your inner wild child with a pattern drawn from nature’s palette. Vibrant tiger prints contrast a pairing with wispy feathers and fish scales serve as a delicate pattern that finishes in a scalloped hemline. Belted waistlines, asymmetrical necklines, and skirts lined in a contrasting color compose the very touches on this collection that will endear you.

Classic Hollywood

Always a popular choice among many high level beauty competitions, Sherri Hill has again delivered designs that draw on iconic fashion history with modern finishing. Form flattering mermaid gowns exude grace, leading with hourglass lines and leaving with elegant sweep trains. One-shoulder designs draw on red carpet standards of drama with opulent fabrics and bold prints.

No matter what this Fall season brings for you look to Sherri Hill for dramatic full-length gowns, curve hugging sheaths, and flirty cocktail lengths creations; perfect for every occasion.